Checkout Checkpoint
We designed and created a series of light, interactive games to test the coherance of late night shoppers, and stop #shoppingfails.
Further detail
BNZ has a mission - to help New Zealanders be good with money. So we created social tests to help kiwis from making late night shopping gaffs.
We used the gyroscope, haptic feedback and touch interaction to make the games as challenging, and fun, as possible. And we placed the games right next to shopping temptations, late at night.
Players spent over 2 minutes with our games and we stopped over 6000 potentially regretable purchases in one week.
BNZ has a mission - to help New Zealanders be good with money. So we created social tests to help kiwis from making late night shopping gaffs.
We used the gyroscope, haptic feedback and touch interaction to make the games as challenging, and fun, as possible. And we placed the games right next to shopping temptations, late at night.
Players spent over 2 minutes with our games and we stopped over 6000 potentially regretable purchases in one week.
Awards
Axis 2020
Silver - Interface & Navigation
Silver - Mobile
Bronze - Direct Digital
Bronze - Experience Design
Bronze - Digital Art Direction & Typography
Bronze - User Experience
Axis 2020
Silver - Interface & Navigation
Silver - Mobile
Bronze - Direct Digital
Bronze - Experience Design
Bronze - Digital Art Direction & Typography
Bronze - User Experience